5 Design Tool Capabilities Fashion Designers Can’t Miss (and a bonus one that’s good to have)
Fashion design has been one of the most sought after creative careers, especially with the opportunity to become a famous designer and...
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Supriya Ghurye
- Sep 20
- 3 min
Evolution of Fashion Technology – Part 2
In the first part of this article, we saw the impact that technology and industrialization had on the garment and apparel industry....
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Supriya Ghurye
- Sep 16
- 2 min
Evolution of Fashion Technology – Part 1
Ever wonder how complicated the process of making clothes really is? Starting from filaments, either natural (cotton, silk, wool) or...
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Supriya Ghurye
- Sep 7
- 3 min
Adopting Right Technology for the Apparel and Fashion Industry
As one of the leading industries since the Industrial Revolution, apparel has seen significant improvements with every wave of technology...
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Supriya Ghurye
- Aug 24
- 3 min
Designing A Spring Summer Collection For 2023: The Loopholes You Need To Avoid
Having ideas is just the beginning of the fashion journey. We firmly believe that fashion is one of those industries where there is...
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Supriya Ghurye
- Aug 10
- 3 min
The Quick How-To for Creating Mood Boards
A mood board is one of the essential communication pieces in the fashion design process. It can be used both within teams and with...
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Supriya Ghurye
- Jul 13
- 2 min
Responsive Clothing
With so many technical advancements in the radar in the fashion world, it’s hard to say from which direction the next technology is...
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Supriya Ghurye
- Jun 23
- 3 min
Range Planning: From Ideas To Inspiration For A Men’s Casual Line
In the previous blog, we discussed range planning and how inspiration boards, color palettes, and sketches can be used in sequence to...
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Supriya Ghurye
- Jun 21
- 4 min
Range Planning: From Inspiration To Product For A Women’s Clothing Line
Planning well is a job half done, the saying goes. For most professions needing creativity, it is hard to pin down a process. We don’t...
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Supriya Ghurye
- Jun 15
- 3 min
A Circle Of Colors: How The Pantone Color Of The Year Trend Started
Some trends are such path-breaking ones that it can often seem like they are traditions. When we think of Pantone’s Color Of The Year, we...
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Supriya Ghurye
- Jun 7
- 3 min
Authority Marketing: How To Give Yourself A Voice That Is Heard
Have you noticed, of late, just how many influencers there are on Instagram? That’s the thing with marketing- gather enough people and...
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Supriya Ghurye
- Jun 1
- 3 min
Bootstrapping Your Fashion Business? Let These Seven Tools Help You
Choosing to start a business of any kind with no external funding can be a daunting task. If you’ve chosen this path, well, bravo! We’re...
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Supriya Ghurye
- May 24
- 3 min
7 Design Tools for Start-up Fashion Entrepreneurs
Inspiration can strike at the oddest of times, as every creative professional knows. Long gone are the days of using notepads and colored...
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Supriya Ghurye
- May 18
- 3 min
Beyond The Fancy Mirror On the Wall: Why AI Is Set to Change Fashion, And Not How You Thought
Artificial Intelligence is the latest buzzword today. After the industrial revolution and the invention of the World Wide Web, Machine...
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Supriya Ghurye
- May 10
- 3 min
Beyond Digital: Offline And Inbound Marketing For Your Fashion Business
Digital marketing may sure be the only way to get the attention of an online audience. However, does this mean that merely by betting on...
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Supriya Ghurye
- May 4
- 3 min
6 Ways To Leverage Digital Marketing To Get Your Fashion Brand The Visibility, And Sales, It Needs
Once you set up your fashion business and work on branding yourself, marketing your products becomes almost an immediate concern. And why...
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Supriya Ghurye
- Apr 26
- 3 min
Cracking The Social Media Code For Fashion Startups
Being in the fashion space is no small endeavor. Apart from the actual design and production, you also need to focus on building your...
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Supriya Ghurye
- Apr 20
- 3 min
What Your Branding Kit Is Made Up Of
This month, we’re talking all things fashion branding. If you haven’t yet seen our first article on what branding means for you, take a...
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Supriya Ghurye
- Apr 12
- 3 min
The Stages Of The Fashion Branding Process That Decide Your Brand’s Position
In the world of branding, the terms used to refer to different processes can be confusing and frustratingly similar. So, before we...
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Supriya Ghurye
- Apr 6
- 3 min
Designing A Collection: Circumventing The Problems That Don’t Come Calling
In the manufacturing industry, and any other industry involving a physical product, it is a well-known fact that not everything always...
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